Official WhatsApp Business Platform for chats, templates and campaigns.
Every customer message. One place.
Get the official WhatsApp Business API, plus Instagram, Facebook, Telegram, email and website chat, in one inbox. Take WhatsApp calls with your team or an AI agent, and add campaigns, automation and a built-in CRM, so your whole team can sell and support from one place.
- All
- Telegram
- Website
- WAPriya S.Is my order confirmed?2m
- IGRahul M.Do you have this in blue?5m
- FBAnita K.What are your timings?12m
- TGVikram P.Please share the price list20m
- @Neha R.Invoice for last month34m
- WVisitorCan I book a demo?1h
Sample view with sample data.
WhatsApp call · AI agent talking“Let me connect you to our team.”
Transferring to human agent →
One inbox
Every customer message, one place
Your customers choose how to reach you. Your team answers them all from a single panel.
Direct messages from your business account, in your inbox.
Facebook Messenger
Messages to your Facebook Page, in your inbox.
Telegram
Connect a Telegram bot or your own Telegram account.
Connect your mailbox, and reply from your support address.
Website chat
Add a chat widget to your website, and answer it from the panel.
Calls, not just chats
No more “please hold”
Customers can call your business directly on WhatsApp. Let your team answer, or let an AI agent pick up first.
1. Customer calls on WhatsApp
They use the app they already have, and reach your team or AI agent from your business number.
2. AI agent answers
It talks to the caller and handles common questions, so your team isn't tied up with routine calls.
3. Human takes over
When a person is needed, the call is transferred to your team.
WhatsApp Business API
Everything you expect from a WhatsApp API provider
WhatsApp is at the centre of Setu. Get the official WhatsApp Business Platform for your business, then manage every other channel alongside it.
Talk to our team- Official WhatsApp Cloud API
- Approved message templates
- Broadcast and smart campaigns
- Drip and sequence campaigns
- Chatbots and keyword replies
- Product catalogs and orders
- Click-to-WhatsApp ads
- Developer API
Why Setu
Replace a stack of tools with one panel
Messaging, sales, automation, AI and your team, working together.
Sell from the chat
Turn conversations into leads and orders without sending customers elsewhere.
Product catalogsOrder managementLead formsFacebook leads
Campaigns that keep going
Go beyond one-off broadcasts, with follow-ups that run in sequence.
BroadcastSmart broadcastDrip campaignsSequence campaigns
Automation that replies for you
Handle routine messages automatically, and let your team take over when needed.
Bot flow builderKeyword triggersQuick repliesInstagram auto DM
AI on chat and calls
Use AI for follow-ups, answers from your knowledge base, and bulk calls.
AI follow-upsBulk AI callsAI settingsKnowledge base
A CRM built in
See where every lead stands, without a separate CRM tool.
Pipeline boardCRM 360SegmentsCustom fields
Know where leads come from
Track your ads and links, then see the results in one dashboard.
Click-to-WhatsApp adsLead source and QRLead dashboardAnalytics
Run your whole team
Give every agent a place to work, and keep a record of what was done.
Teams and agentsTicketsAppointmentsAudit log
Fits what you already use
Bring in your contacts and connect the panel to your other tools.
Contact migrationIntegrationsDeveloper APIWebsite chat widget
The difference
Same WhatsApp. Far better organised.
Today
- One phone, passed around the team
- Chats missed or answered twice
- Customer details lost in old messages
- Offers sent one person at a time
With WhatsApp Setu
- Your whole team on one shared inbox
- Every chat assigned and tracked
- Contacts and history in one place
- Approved campaigns sent from the panel
Getting started
Three steps to go live
1. Talk to us
Tell us how your team uses WhatsApp. The first consultation is free.
2. Connect your number
We help you connect your WhatsApp Business account to the panel.
3. Start replying
Add your team, create templates and manage conversations.
Ready when you are
Bring your WhatsApp into one panel
We'll show you how it fits your business. The first consultation is free.